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Digital Campaign Analytics Manager Job in Bangladesh

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1 Year
0 - 0
Job Type
Job Shift
Job Category
Requires Traveling
Career Level
As mentioned in job details
Total Vacancies
1 Job
Posted on
Apr 28, 2021
Last Date
Jul 28, 2021

Job Description

Job Responsibility: · Work closely with the digital marketing team to monitor key digital campaigns and track all campaigns and provide reports to business leaders with results, anomalies and trends· Lead the yearly/quarterly ‘Digital Strategy’ exercise and engage the whole team to come up with a common goal· Be updated on latest trends in local and global markets and work on the existing or create new frameworks to evaluate business ideas and potential· Create reports and dashboards that help the marketing organization understand and measure progress on key performance metrics and provide a foundation for data-driven planning amp; campaign execution· Co-own all installation, awareness, lead Reporting/Delivery digital campaigns and evaluate the productivity and profitability of marketing campaigns and assess improvement opportunities· Develop a continuous framework of media channel optimization (Google, Facebook, Eskimi, Adplay, etc.) and ensuring assets are being accurately tracked for clicks and downloads· Serve as strategic advisor to stakeholders regarding best practices to optimize performance metrics· Use various methodologies, such as A/B testing, to drive efficiencies and improve engagement and conversion metrics· Partner with Corporate Digital Analytics team to conduct regular benchmarking and competitive analysis
Required Academic Qualifications·Bachelor's Degree in business administration, mathematics, or statistics from any UGC approved universityRequired Experience· Minimum 3-4 years of relevant experience · Knowledge of market research methods would be ideal
Required Knowledge amp; Skills· Highly organized with attention to detail ability to prioritize.· Ability to troubleshoot and work well under pressure.· Demonstrated ability to analyze marketing and customer data across multiple platforms· Ability to think strategically and work hands-on with data is a must· Strong business acumen and problem solving skills· Strong enthusiasm for analytics and its ability to make a difference within organizations· Ability to work cross-functionally within a matrix organization· Strong communication, presentation, and collaboration skills· Familiarity with marketing principals and strategy, and digital marketing and media channels including Search, Display, Mobile, Video and Social· Understanding of web and mobile platforms and trends including usage and behavior analysis, monitoring/analysis tools. · Familiarity with other platforms and tools including Social and Community platforms, Analytics tools and engines expertise a plus· Experience in developing and presenting market research and analytics insights· Proven ability to use Web/mobile metrics to identify areas for improvement and locate opportunities for further study· Experience analyzing and optimizing B2C and transactional marketing programs to improve conversions, customer engagement and ROI· Extremely strong analytical skills (and a curious nature to match)· Ability to effectively communicate with individuals at all levels both internally and externally· Analytical thinker with good technical skills and attention to details· Desire to learn, and ability to master, new systems and tools· Agile and able to adapt quickly, operating in a high growth business
If you are interested to pursue a career with us and you have the required experience amp; skills, please apply with an updated CV on or before May 4, 2021.
Banglalink, one of the leading digital communications service providers in Bangladesh with over 35 million subscribers, and a subsidiary of Netherlands based company VEON Ltd.
Working at VEON demands a high standard of business ethics and adherence to our legal obligations, our values and our Code of Conduct and supporting compliance policies and procedures. Our pioneering spirit is embodied in our values to be customer obsessed, entrepreneurial, innovative, collaborative, and truthful. Being truthful requires us to act ethically, honestly, and with integrity.
Follow us in our company to learn more about Banglalink and our career opportunities.
Thank you for your application. Please note that your resume will be stored with us for the purpose of present and future recruitments only.

Job Specification


Information Technology and Services - Dhaka, Bangladesh